Terms
The rules for using this website. Client work is covered by its own signed agreement.
Last updated 26 October 2026
Using this site
You’re welcome to read, share and link to anything here. Please don’t copy our writing or illustrations wholesale onto another site without asking.
What we publish
Our writing is general guidance based on our own work. It isn’t advice for your specific situation, and search engines and AI products change often. Check before you act on anything important.
Client work
Nothing on this site is an offer or a contract. When we work together, the scope, fees and terms are set out in a written agreement that both of us sign.
Links to other sites
We link to other sites when they’re useful. We don’t control them and aren’t responsible for them.
Questions
Email neeraj@system2.co.